Explainer Video Production Process: Step-By-Step Description

Explainer video production is a multi-step process that includes far more experts than one.

Ordinarily, an explainer video production group comprises of a Scriptwriter, Storyboard Artist, Illustrator, Animator, Voiceover Artist and Sound-Effects Artist. Each of these six role players uniquely contributes to video production.

Here’s a step-by-step description of the Video Production Procedure.

Step I: Understanding Client Brief

The 1st step of the explainer video production procedure includes going by way of client’s brief (a questionnaire filled by client), for understanding his/her business entity and video requirement. Normally, it is the scriptwriter who goes by means of this course of action. In case of doubts or queries, an interaction among the scriptwriter and the client is arranged.

Step II: Study and Brainstorming

Following all the relevant data has been gathered from the client, a secondary study (if necessary) is conducted, for improved understanding the company. The short is explained to the storyboard artist and to the animator. Immediately after both of them have understood the short, they sit with the scriptwriter to visualize the video storyline, determine on characterizations & other visual components, and finalize on how those components would be animated. After every thing is decided, the video script is crafted.

Step III: Scripting & Voiceover

Primarily based upon discussion, the explainer video script is crafted and sent to the client for approval. Ordinarily, a 60-seconds explainer video script contains 150-160 words. This script acts as the ‘armature’ around which the video is sculpted. On approval, the script is recorded as a voiceover, which at a later stage, is placed as a background narration in the explainer video.

Step IV: Storyboarding & Illustration

”A storyboard is a graphic organizer in the kind of illustrations or images displayed in sequence for the purpose of pre-visualizing a motion picture, animation, motion graphic or interactive media sequence.”- Wikipedia

Fundamentally, storyboarding includes sketching the scenes of the video, frame-by-frame. Storyboarding is done on the basis of the final script. After storyboarding is done, it is sent for client’s approval. On approval, the storyboard goes by way of illustration (colorization), and when once again, it is sent to the client for approval.

Step V: Animation and Sound Effects

Once the fully-illustrated storyboard is authorized from the client, the animation method gets began. This method of course, consumes a lot of time as it is not a easy job to bring static storyboard characters/elements to life. The animation is accomplished based on the final voiceover, therefore making certain appropriate synchronization between the audio and the visual.

Sooner or later, video production Toronto and voiceover are integrated together to kind the video. To this video, sounds effects are added. The sound effects boost the overall video top quality and contribute in building subtle humor.

The final video is sent for approval.

Step VI: Delivery

On approval, the final video along with its supply files is delivered to the client. As per the client’s requirement, the video is delivered in ‘mov’, ‘avi’ and/or ‘mp4’ format(s). This is how the explainer video production method ends.

To Conclude

If you are planning to get an animated video produced, then you ought to keep in mind that no matter what explainer video style you pick out to have for your video, the production is time-consuming. Hence, in order to have a higher-high-quality video, the production team need to be provided sufficient time to conceptualize and create it. Pull off an astounding video and experience its positive aspects!

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